Find the right creators.
Build campaigns that matter.

Next Step connects brands with the right creators and takes campaigns from strategy to execution. From creator selection and negotiations to content and reporting, we handle the details so you can focus on the bigger picture.

0M+ social media users across Romania

What we do for brands

  • Vetted Creator Matching. We connect your brand with creators who have a strong community, not just many followers.
  • End-to-End Campaign Management. From briefing and negotiations to content delivery and reporting, we manage every step of the campaign from start to finish.
  • Strategic Campaign Planning. Every collaboration starts with a clear strategy designed around your objectives, the right platforms and the right creators.
  • Performance-Focused Execution. We look beyond likes and views, focusing on meaningful engagement and results that support your brand goals.

Why brands trust us

Trust

Constant communication, reliable timelines and every deliverable tracked from brief to posting.

Time

We handle creator outreach, negotiations, contracts and follow-ups, so your team doesn't have to.

Transparency

Clear fees, clear deliverables and regular updates throughout every campaign.

How we work with brands

01
Join as a Brand
We begin by understanding your brand, objectives and campaign requirements.
02
Brief
You provide the campaign brief, key messages, deliverables and expectations.
03
Selection
We identify and recommend creators aligned with your brand and campaign objectives.
04
Creation
Selected creators develop the content within the guidelines.
05
Approval
All content is reviewed and approved with you prior to publication.
06
Publishing
Approved content is published across the agreed platforms according to the campaign schedule.
07
Report
We provide the performance report with key campaign insights and results.

Our approach

01

Strategy first

We start with your objectives, audience and campaign goals to build a strategy that puts the right creators in the right context.

02

Built around relevance

Every collaboration is shaped around the brand, the audience and the story we want to tell: creating partnerships that feel natural rather than forced.

03

From idea to impact

We turn the strategy into content that feels native to each platform, while keeping the bigger campaign objective at the center.

04

Learn & optimise

Every campaign gives us something to build on. We analyse performance, identify what worked and use those insights to make the next campaign even stronger.

The founders

Teodora Păun
Teodora Păun
Head of Influencer Marketing & Talent Manager
Dana Turmacu
Dana Turmacu
Marketing Director & Social Media Manager
Let's take you to the next step